Purchasing and Unpackaging
For this test, I decided to try one of Black Milk Clothing’s most popular products, the Mass Effect N7 Wet Look Leggings. With conversion fees, the leggings will cost buyers in the United States around $78.78—quite an investment for some geeky nylon! A quick search on Amazon.com shows a copycat version for much cheaper made by Pink Queen Apparel, Inc., with a description almost the same as Black Milk’s. It even throws the word “black” into the product title: “Pink Queen Hot Stylish Black Mass Effect N7 Wet Look Digital Print Leggings Tights.”
The leggings pictured on both websites look similar enough to make it seem worth the chance of going for the cheaper pair. The Pink Queen leggings are an affordable $19.99 after all, so why not?